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The Unwind Data Newsletter

The newsletter for data leaders who actually ship

Every other Tuesday. Actionable insights on data strategy, AI agents, semantic layers, and the modern stack. Join 500+ data leaders reading the issue they don't archive.

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What you'll get

No fluff. Just things worth reading.

Every other Tuesday

Biweekly cadence. Long enough to say something useful, short enough to respect your inbox.

Practical, not promotional

Real architectures, real tradeoffs, real teardowns. No vendor fluff, no recycled Medium takes.

Written for data leaders

Heads of data, CDOs, analytics engineering leads — if you ship data systems for a living, this is for you.

Recent editions

A taste of what's inside

Browse the full archive →
  1. 01
    Data Foundation·12 min read

    The Open Data Stack: Parquet, Iceberg, Polaris, Ossie

    Apache Parquet, Iceberg, Polaris, and Ossie now cover every layer of the data stack with open, vendor-neutral standards. Here is what each layer does, how they compose, and what it means for AI-ready data architecture.

  2. 02
    Semantic Layer·9 min read

    Apache Ossie: The Rename Is Not the Story

    OSI is now Apache Ossie (Incubating). The rename is cosmetic. The governance transfer to the Apache Software Foundation is the story — and what it signals for the semantic layer as infrastructure.

  3. 03
    Semantic Layer·9 min read

    Semantic Layer Consulting & Data Architecture in Amsterdam

    Unwind Data is an Amsterdam-based data consultancy specialising in semantic layer implementation and data architecture for scale-ups and enterprises building AI. Independent, vendor-neutral, and practitioner-led.

  4. 04
    Semantic Layer·16 min read

    AtScale vs dbt Semantic Layer: Enterprise vs Engineering-First

    AtScale and dbt Semantic Layer both promise a single source of truth for metrics. But they represent two completely different architectural philosophies and serve two different organizational realities. Here is the head-to-head comparison that vendor demos will not give you.

  5. 05
    AI Agents·11 min read

    Snowflake Cortex Sense, CoCo and CoWork Explained

    Snowflake shipped Cortex Sense, CoCo Desktop, and CoWork at Summit 26. Cortex Sense is the context runtime that sits between the model and the data. Here is what each product does and why the three form a coherent agentic stack.

  6. 06
    Semantic Layer·11 min read

    Snowflake Horizon Context: What It Does to the OSI

    Snowflake announced Horizon Context at Summit 26: a unified active context layer sitting on Horizon Catalog, serving AI agents, BI tools, and the Cortex stack from one place. Here is what it actually is, and what it does to the OSI question.

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